The Best SEO Plan for 2020

Search Engine Optimization, or SEO for short is not something that you can do once and rest till eternity. The world’s biggest search engine Google keeps on updating their algorithm due to which you’ll find the top results for the same keyword changing after some time. Though this improves the experience of the people who are searching, as a website owner, one would have to keep making changes to their SEO efforts. Let us look how you can tackle the Google’s algorithm changes for SEO in 2020-

Finding New Keywords and Putting Them in Naturally

As the year progresses, new trends suddenly pop up, giving the whole world some new things, and some new words. For website owners, this gives them some new keywords. One must remember that keywords are probably the most integral part of one’s SEO, and finding new, useful keywords needs some good research and focus. Once you find them, use them in your website’s content as if they are naturally being integrated in it. In simple words, do not make it look as if you are grinding the keywords in your website’s content.

Linking Your Website Properly

Strong backlinks (wherein you link your website’s links in other websites) are still the forefront of off-page SEO. This helps you get more viewers into your website and make your website get a better Google ranking. Try and get your website back linked on websites which have a stronger authority to make a better impact. Secondly, do not keep a lot of outbound links because too much of them impact your ranking negatively. Also, concentrate on keeping relevant inter-website links in relevant articles. Try to get links from website such as:

– Yellow pages: The Google for finding your business on local business.

– TripAdvisor: Wonderful website to get local customer for hotels, restaurants, guest houses etc.

– Whats On Web: Awesome web directory to promote your website for free. Select your niche and submit your website.

Content and Readability

Content is the main driving force behind getting people interested in your website. This time around, you should remember to make your content longer. The average words for the top Google searches is about 1900, keep that in mind. But remember, do not go for duplicate content just because you want to keep your word limit maintained. That does not bode well with Google apparently. Use Google Search Console to determine problems of such kind. Adding multimedia to your content helps a lot according to research. Finally, remember to check the feasibility of your website. Install Toast SEO in your WordPress website. It comes with a readability checker. Otherwise, use other such checkers available on the internet.

Healthier Website Performance

There are various things you can inculcate to improve your website’s performance. First and foremost check your website’s page loading speed. For that, use PageSpeed Insights for checking your website’s speed. Secondly, if you manually install any plugins, always check for malware as that might reduce your website’s loading speed by a lot. Thirdly, optimisation of your website’s visual content is also important. It is necessary that you place them on your website in such a way that every viewer of yours get to see it. It also bodes well with Google.

Posted in Uncategorized | Comments Off on The Best SEO Plan for 2020

Simple and Easy Way to Secure Your Wifi Connection

It is really important to make sure that your wifi network at home remains secured. There are few simple and easy to do steps which you can do to make your wifi safe and secure.

Open Router’s Settings Page-

Go to your web browser and type in “192.168.1.1” so as to access it. From there, enter your proper username and password in the designated boxes and press enter. You can find your username and password in your router’s user manual. Some routers also have their manual available on Google.

Create a Unique Password-

Create a new, unique and personalized password for your router which no one can guess. Do not keep a generic or a default password for your wifi router. Also, dont forget to change your password every few months.

Change Network SSID Name-

Changing your NETWORK SSID name would help as it’ll help others know that it is not a default network, and that it might be secure. Don’t keep your family names, phone numbers or home addresses as your SSID names.

Network Encryption-

This is an important task. There are a multitude of encryptions out there. In the newest routers, WPA2 is the most secure one, and WEP the least secure. Choose your encryption accordingly.

Filtering PC Mac Addresses

A Mac addresses is an inbuilt address in your device’s networking equipment. It is similar to an IP addresses, except that it can’t be changed. For more protection, you can add Mac addresses of all your devices to your wifi network. To do that, find your devices’ Mac addresses. In PC, use command prompt and type “ipconfig /all”. You will see your Mac address against the name ‘Physical Address’. In your phone, you’ll find your Mac address under networking settings. Simply add these Mac addresses to your wifi router’s administrative settings. Now only these devices will be able to access your wifi.

Reducing your Wifi’s Range

The easiest way to do that is to put the router under the bed in a shoe box, or to wrap foil around its antennas. Similarly, you can also change your wifi router’s mode to 802.11g instead of any other mode.

Upgrading Your Wifi’s Software

This is also important as with new updates, you also get new security updates for your router. Check your current firmware version by visiting “192.168.1.1” and checking it in the administration setting or dashboard.

Posted in Uncategorized | Comments Off on Simple and Easy Way to Secure Your Wifi Connection

Rank in TOP of the Google Search Results

Google Ticks Unique Content

Google always like Unique content. The website which has unique content compare to others, it will get rank soon than others. That is why Google is putting such a high value on unique content. Creating content that begs to be shared such as videos, blog posts and eBooks also has a big side benefit. That benefit is that people will link to your website, hence Google ticks you in its search engine calculations the more often back-links are created to website from other websites.
This is where the tactic of “offpage optimization” starts to make its importance and presence felt and should be included in your SEO strategy. This is the final stage of getting Google to tick you.
Off-page Optimization
Generally SEO Experts Agree that Off-page optimization such as link building techniques can get 80% contribution for any SEO campaign. This is the Most important activity from us to getting our website well ranked in search engines. The key driving force is “Backlinks”.
The Importance of “Back Links”
A back-link or a link is the factor which you use to be brought to another page. This links are Most Important, because it is like vote for our page which will tell to search engines that other web pages utilize your page for information.
The more website you link is like more voting for your webpage, that higher your ranking as well.Though not all websites are weighted as well, so we need to link some valuable pages which have good page rank and domain authority.

So here are 5 tips for easy link building:

1: Analyse Competitor

This is one of the way where you can start your link building activities. First of all you need to find your competitors in your Niche. And analyse their backlinks from various Backlink checker website and take the links.

You dont need to link all the links to your website from competitor links, just take the major webiste links. It will help you to exceed your competitor from backlinks. Just keep this as a routine work.

2.Content, content and content

Always, the best way to encourage people to link to your website, providing consistence,new, compelling and useful Content, content and content.

Creating relevant and useful content; such as about your products, industry, current market information with keyword oriented useful content will likely influence your website more than any of the other factor discussed here. After the Google Penguin update, regularly posted quality content is the recommended method to getting more traffic to your website.

And you should post at least 2 new articles per week, more being better, as Google will favour websites with frequent update that contains unique content. And if your website offers good content, other websites will naturally want to link to you as well.

While posting articles, don’t forget to write Title tag and Meta Description to your articles with principles, and don’t forget to include your desired keywords or phrases.

3: Join web 2.0

Joining a web 2.0 site is an suerb method of developing search engine friendly links. If you are not familiar with the name, web 2.0 is the term used to describe websites that have a social networking component to them.

Sites like StumbleUpon, Squidoo, and Tumblr generate most of their content from the site users themselves.

These pages contains interactive information sharing as well as collaboration. Even yourself can add articles that include up to 9 free backlinks per article to your website.

The best way to build links and create strong SEO benefits through Squidoo.com is by creating unique content that focuses on your keywords. Always try to incorporate multimedia, such as videos or images to gain more trust and authority quickly.

4: Testimonials

Always give online testimonials to your Clients, business partners or anyone else you can give a testimonial to, as it is a great way to get free backlinks from legitimate websites.

Don’t forget to include your strategic keywords into your testimonials and hyperlink it back to the webpage from your website.

5: Link request to your connections

And finally, source your own networks for possible opportunities to build more links. Business contacts, distributors, family members, friends, suppliers, even your children’s school, all have the potential for providing you backlink.

If they like you and you have been nice to them and, ask for a free backlink on their website.

If you can manage to obtain powerful and valuable links from websites like edu.com, that would be highly beneficial to you SEO efforts.

There are lot more techniques are there to suppress your competitor. This is just a initial strategies which help you to start with stronger foundation.
Hope These steps will give you an idea on how to climb to the first position…

Posted in Uncategorized | Comments Off on Rank in TOP of the Google Search Results